Sunday, February 22, 2009

Responsibility Always Wins

Through out the last couple of weeks, we have worked on our projects. We have been trying to raise awareness about the effects of binge drinking on college campuses. Everyone knows that college students will drink, all we have been trying to do, is raise awareness of the negative effects of binge drinking. 

As our group we tried to do this by asking students on campus what their most embarrassing moment was while being under the influence of alcohol. We then gave them a statistic about binge drinking/the negative effects of binge drinking. After that we gave them a helium filled balloon and asked them to pledge to always be R.A.W.

Video: http://www.youtube.com/watch?v=4RwuZki6Ct0

Since then, our campus has had a mock pass-out in front of Lawson. It didn't have the greatest turn out, but it definitely turned some heads. The AAF RSO was there to witness this event as well. I have now taken this survey that they have constructed about binge drinking. I hope more people will realize the negative effects of binge drinking, and become more responsible about drinking. 

http://spreadsheets.google.com/viewform?formkey=cGdpM3ZvRmRndGdIOTBQZUVmN3gyZHc6MA..

Saturday, February 14, 2009

Mock Pass Out

On friday, our class witnessed and participated in a mock pass-out. The pass-out was an end to a week of awareness of binge drinking and R.A.W. (Responsibility always wins). I definitely believe that it was an effective exercise. I was amazed by the little lecture that Chris from the wellness center gave, about binge drinking and its effects on a person and their close friends. I don't know if there is really anything to change. I liked everything. Activities like this definitely help raise awareness about binge drinking and its effects on people. 

Thursday, February 12, 2009

Blog Post #4

I went to visit Group H on Thursday February 12, 2009. Their message and idea was to give out empty beer cans with a piece of paper in it. On that piece of paper were different kinds of facts. Whenever they would give someone a beer can they would take a picture and/or a video of that person and they would say: “go R.A.W.!!” One of the things that they could have done better is to talk to people, rather than just handing out stuff, like they did. It would give the student a bit more information and less confusing about what the group is doing. In general I believe that activities like these could in the end be somewhat effective. Giving students reasons why responsible drinking should be considered instead of saying, stop drinking all together, is I think a better way of communicating that alcohol can definitely have some negative effects. However, if handled responsibly, it can be okay.

Ps: After our Mock meeting tomorrow I will have my other post up.

Tuesday, February 3, 2009

Exam Questions

1) What is communication not defined as?
a: Transmitting
b: Receiving
c: Processing information
d: Transfer

2)Which act prohibits false and misleading advertising?
a: Free advertising act
b: Puffery act
c: Lanham act
d: Federal Trade Commission act

3) _________ are the things companies do to support overall promotional strategies.
a: Tactics
b: Demographics
c: Objective and Task method
d: The "what can we afford" method